Client: SWI Machinery
Project: Product Promotion
- Project Elements:
- Digital Marketing
- B2B
- Videography
If a picture is worth a thousand words, a video is worth a million. That’s why effective video marketing is so important, especially as many digital marketing platforms move away from static images in favor of video content.
When tasked with creating a comprehensive video for SWI Machinery’s Marxman Plus we combined high-quality videography, scripted voice-over, and motion graphics to create an effective marketing and selling piece.
The result of these efforts is a video that is used by the sales team to showcase the benefits and functionality of their machinery.
Bob Colloredo has been working for advertising agencies since the 1980s. In 2006, he took a leap of faith and started his own shop, Colloredo & Associates, Inc.
He hasn’t looked back.
Colloredo & Associates has grown from a one-man business to a full-service, integrated marketing and advertising agency with 10 professional staff members, including both industry veterans and talented young stars. The company serves clients from Florida to New York City to the West Coast from its home office in Knoxville. And the shop is definitely on a growth path, more than doubling in size in the last four years.
